Get ready to see a splash of pink leading the NASCAR field this weekend in Martinsville. Chevrolet is continuing its powerful tradition of supporting breast cancer awareness by bringing back its vibrant pink Corvette Stingray. The car already paced the field at Talladega this past weekend and will do so again at Martinsville, marking Chevrolet’s 15th year backing the American Cancer Society’s “Making Strides Against Breast Cancer” initiative.

15 Years Of Support

Chevrolet’s commitment to fighting breast cancer runs deep. This 15-year partnership with the American Cancer Society (ACS) highlights the brand’s dedication to raising funds and awareness. Todd Christensen, Director of Motorsports Marketing & Activation for Chevrolet, said, “Chevrolet stands with the American Cancer Society’s efforts to end breast cancer. When the pink Chevrolet Corvette Stingray pace car leads the NASCAR Cup Series field… we hope fans will join us in raising funds for ACS by participating in ‘Making Strides Against Breast Cancer’ events across the U.S. this October.”

Laps For Charity With The Pink Corvette Stingray

The striking pace car does more than just lead the field; it actively raises money. For every caution lap the Pink Corvette Stingray completes during the Talladega and upcoming Martinsville Cup Series races, Chevrolet donates $500 (up to $25,000). New this year, Chevy is adding even more support, pledging an extra $1,500 (up to $25,000) for each Team Chevy driver who scores a top-10 finish in those two races, significantly boosting the potential contribution.

Looking Back And Ahead

The impact of this campaign is already proven. In 2024, the pink pace car (then a Camaro SS) completed 54 caution laps between the two races, raising $18,900 for the ACS. That very Camaro pace car was recently auctioned off at Barrett-Jackson Scottsdale on October 17, with 100 percent of the hammer price benefiting the charity. After its 28-lap debut at Talladega this past Sunday, the Corvette pace car will return for the crucial Martinsville race, continuing its fundraising mission.

More Than Just A Pace Car

While the Pink Corvette Stingray looks incredible leading the pack, its true purpose resonates far beyond the race track. It serves as a high-speed symbol of hope and a rolling reminder of the ongoing fight against breast cancer. Chevrolet’s continued dedication ensures that every lap turns contributes to vital research and support, driving towards a future free from the disease.