Some cars break records. Others break wallets. The 2025 Corvette ZR1 3LZ Hardtop Convertible, finished in Sebring Orange over a Habanero interior and optioned with the coveted ZTK package, is doing a little of both. With an MSRP of $223,350, this example was recently listed with a $100,000 market adjustment, putting the final price at an eye-watering $323,350. That’s not a fully spec’d Ferrari or McLaren. That’s the dealer’s number for a Corvette.

To be clear, this isn’t a car you’re going to see at every dealership. Early production estimates suggest fewer than 60 ZR1s have been completed so far, and Chevrolet reportedly plans to produce only 150 Convertible versions for 2025. That alone puts this model in rarified air. But is that enough to justify a six-figure premium?

The ZTK package adds more than just an aggressive look. With a full aero treatment, a high wing, front dive planes, and track-tuned suspension, it’s the most focused variant of the C8 platform yet. Beneath the engine cover sits the all-new LT7, a 5.5-liter flat-plane crank twin-turbo V8 producing a staggering 1,064 horsepower and 828 lb-ft of torque. This isn’t just the most powerful Corvette ever; it’s the most powerful V8 Chevrolet has ever built.

Still, it’s hard to ignore how rapidly these prices have escalated. A decade ago, a $100,000 Corvette was unthinkable. Today, $100,000 gets you just the markup. This is less about transportation and more about territory. Being first in line, parking one in your garage before anyone else can, and showing up to Cars & Coffee with the hottest ZR1 in town? That’s the real product here.

We’ve seen markups before. C8 Z06 models regularly fetched $20,000–$50,000 over sticker in their early days. But this level of inflation crosses a line. A $100,000 adjustment isn’t just charging for exclusivity; it’s testing buyers’ pain thresholds. What was once a working-class supercar has now, for many, crossed into unobtainium.

And if this is what the markup looks like for the ZR1, what’s the ZR1X going to cost? With Chevrolet having already announced the ZR1X as the next evolution of the C8 platform, it’s anyone’s guess how far the numbers will climb. What’s clear is that dealers aren’t even pretending anymore; the markup is printed right on the window sticker like it’s a factory option. The performance wars may still be fought on the track, but the battle for access is happening at the dealership.

Because in this market, access is everything. And it doesn’t come cheap.