For years the Corvette has offered a performance per dollar value that is very hard to compete with. The price point of the sports car is well under that of others in its class. Regarding the C8, it appears that the price is close enough to vehicles in the category below it, namely the Camaro, that buyers are opting to go with the higher-performing Corvette. This trend began back in 2021 and so far the Corvette is outselling Camaro in 2022. Through the first six months of the year, Corvette outsold Camaro by 6,186 units.
That number may be a surprise, but the Corvette also outsold the Camaro in 2021. Although, the chip shortage last year largely affected Camaro sales. The shortage forced GM to slow the production of Camaros for much of the year. Unfortunately, sales tanked as a result. Meanwhile, GM placed emphasis on fulfilling C8 orders to satisfy their backlog and meet the rising demand for their new mid-engine sports car.
The chip shortage appears to be no longer the issue it was in 2021. Corvette sales started 2022 off strong, with 8,811 units sold in the first quarter. Compare that to 6,710 examples of the Camaro sold in Q1. GM followed up its strong start to the year with 8,630 Corvettes sold in the second quarter and 4,545 Camaros, respectively.
The Corvette is no longer out-selling the Camaro due to a lack of inventory. Demand for the C8 appears to be stronger than for the Camaro. With supercar performance at a price point that places it closer to the Camaro than other supercars, it is no surprise buyers are choosing the Corvette. Camaro sales are also trailing those of its two rivals, the Dodge Challenger and Ford Mustang. Only time will tell if the Camaro can rebound or if it will go the way of the Pontiac Trans Am and cease to exist in the future.