Chevy runs deep. Although it’s an ad slogan, there is some truth behind it to the many generations that have been touched by Chevrolet. But there is more to Chevrolet owners than just their deep passion for the car company. That’s why a new initiative has been set up called the Chevy Texas Ignites Ambassador Program. Never heard of it before? Well, you’re in luck because Camaro5 member Jared Gaff was just inducted into the program as ambassador number 5. Check out his Chevy Texas Ignites video above.

The Chevy Texas Ignites Ambassador Program was set up on behalf of Chevrolet to showcase the passions that Chevrolet owners have in addition to their cars. Members of the program get a chance to share their passions in commercials as well as get exclusive access to the program’s website, a souvenir membership card and a special Chevy Texas Ignites T-shirt.

For Gaff, his passions include graphic design and his ’11 Inferno Orange 2SS Camaro. Something tells us that sleek lines, customization and artistic flair have to do a lot with both.